I want to invite you all to join me today in building your company as a nation of friends, fans and followers as you seek to grow and innovate in today’s turbulent economic times.
Specifically, with the release of our newest book, Social Nation – How to Harness the […]
On June 1st, 2010, I started my new board advisory firm – OpenMatters – which focuses on helping corporate directors and their leaders create value and mitigate risks. The reason I called the firm OpenMatters is that I believe Open is beginning to, and will increasingly, create value due […]
When we think of social media today, tools like Twitter and Facebook usually come to mind first. These platforms are making a huge impact in the world of online communication, but I think we’re just at the tip of the iceberg in terms of understanding their impact.
If you look […]
Time Magazine recently published a list of 10 Reasons Why Facebook is for old fogies. The article gave me a good laugh mostly because I think it’s pretty true. Facebook is for old fogies and guess what? Most businesses are run by old fogies.
That said, here’s my list of […]
A friend of mine recently shared with me a series of interviews conducted by the Washington Post featuring David Plouffe, Obama’s 2008 campaign manager. Interestingly, within the first 10 seconds of this one video, Plouffe is referred to as one of”the world’s greatest CEOs”
I take a slightly different […]
According to Mzinga’s own Rachel Happe, yes! Today, Rachel gave a presentation at the New Marketing Summit at Gillette Stadium where she spoke about the use of social networks to reach new audiences and drive profits.
Rachel used a variation of my WE […]
